An unusual event: Sopra Banking Software’s Kick-Off

To celebrate its 2018 kick-off, Sopra Banking Software asked WATO to organize an outstanding street-art-themed party.

The event featured:

• A minisite and advertizing dedicated to the event
• Personalized scannable tickets sent to guests
• Valet parking & reserved parking spaces
• The makeover of a concrete urban building
• An immersive theatrical trail
• Various sceneries: the bank, the vault, the Priestesses’ room
• Shining goodies handed out to guests
• Beer and cocktail cups featuring the event logo
• Food stalls serving street food
• A neon makeup service
• Light painting with immediate printing
• A live concert by an eccentric rock band
• A street-art workshop introducing guests to graffiti art
• A live street-art performance by world-famous artists Kashin and Federico Sanchez
• Hip-hop performances by dancers in custom-made costumes