Private Event : The Light Ball
For its 2018 New Year reception, a private bank asked WATO to organize an outstanding event along the urban and neon themes.
The event featured :
- A minisite and advertizing dedicated to the event
- Personalized scannable tickets sent out to guests
- Valet parking & reserved parking spaces
- The makeover of a concrete urban building
- An immersive theatrical path
- Various sceneries: the bank, the vault, the Priestesses’ room
- Shining goodies handed out to guests
- Food stalls serving street food
- A neon makeup service
- Light painting with immediate printing
- A roller disco
- A street-art workshop introducing guests to graffiti art
- Hip-hop performances by dancers in custom-made costumes
- A DJ set and a dancefloor